Buying a road for the first time!

I’ve been riding a single gear bike in London for the last 2/3 years and would like to upgrade to a road bike. I’ve been looking online for new road bikes around the £500 marker and have found the following three bikes that take my fancy. Would someone be able to educate me as to what I should be looking for in a commuter-type road bike? Also, could someone tell me from the below links what bike they think is best and why? 

Thank you!

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