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Sir Dave Brailsford says Sky "hungrier than ever" for success

Team Principal looks ahead to next five years, wants Sky to be one of the world's top sports teams...

Sir Dave Brailsford says Team Sky is "hungrier than ever" for success five years after its launch - and insists it wants to be seen as "as one of the very best sports teams in the world" by adding victories in cycling's biggest one-day races to those achieved in Grand Tours.

When he said on its launch in 2010 that Team Sky aimed to win the Tour de France within five years and with a British rider, many laughed.

As it was, they managed it not once, but twice, through Sir Bradley Wiggins and Chris Froome - and with a couple of years to spare. Now, Brailsford has revealed its vision for the next five years.

Brailsford masterminded Team GB's dominance of the track events at Beijing in 2008 and London 2012, and also oversaw Nicole Cooke winning the women's road race in China and Wiggins taking the time trial four years later, just days after he became the first Briton to win the Tour de France.

For some, BSKyB's backing of Team Sky, and its wider sponsorship of British Cycling, enabled the broadcaster to ride on the coattails of Team GB's Olympic success, given that BBC's screening of the Games precluded the satellite broadcaster from direct involvement.

This evening's anouncement, however, suggests it is in for the long-haul. Certainly, Froome's repeat of Wiggins Tour de France victory in 2013, alongisde victories in some of the sport's leading one-week races, marked Sky as one of the dominant outfits in the sport.

Despite other podium places in Grand Tours - Froome, second to Wiggins in the 2012 Tour de France, has twice finished runner-up in the Vuelta, for example - what has been lacking to date, perhaps, is adding victories in one-day races and the sport's five Monuments in particular.

Certainly, Wiggins last act as a Sky rider before leaving at the end of April, will be to target victory at Paris-Roubaix.

Brailsford said: “The first chapter of Team Sky was successful. We set out to win the Tour de France, to do it clean and to do it with a British rider. We have done that twice. And we have helped  inspire a million more people in the UK to take up cycling.

“But it is in our DNA to think that we could have gone further, that we could have achieved more. And we are now hungrier than ever.

“Our mission for 2020 is very simple - for Team Sky to be indisputably and consistently the best cycling team in the world, and to be viewed as one of the very best sports teams in the world.

“We will do that by winning more races in the next five years than we did in the past five years. And do that consistently in Grand Tours as well as Classics and Monuments.

“Our vision is to continue to play a leadership role in charting a better future for this great sport of ours and changing the culture that so damaged it. That means continued leadership on anti-doping. But much more than that, we want Team Sky to be at the cutting edge of innovation and a reference point for excellence in human performance.

“And the purpose of all this is very simple - to do everything we can to make more people fall in love with cycling so it can have a positive impact on their lives.

“By 2020, I want Team Sky to be seen as a beacon of sporting excellence after a decade of sustained success. And how we have done it matters just as much as what we have done. But above all, why we have it done it matters most of all,” he added.

Simon joined as news editor in 2009 and is now the site’s community editor, acting as a link between the team producing the content and our readers. A law and languages graduate, published translator and former retail analyst, he has reported on issues as diverse as cycling-related court cases, anti-doping investigations, the latest developments in the bike industry and the sport’s biggest races. Now back in London full-time after 15 years living in Oxford and Cambridge, he loves cycling along the Thames but misses having his former riding buddy, Elodie the miniature schnauzer, in the basket in front of him.

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andyp | 9 years ago

'DB is now chief of a male pro cycling team. He has nothing to do with ladies cycling. '

I think that's the point...

Martyn_K | 9 years ago

Would you expect Arsene Wenger to talk about the Arsenal womens team's objectives at the start of a premier league season?

No, thought not. DB is now chief of a male pro cycling team. He has nothing to do with ladies cycling.

I think the womens sector of cycling would rather have their sport set on their own platform, with their own press conferences talking about their own goals & achievements. Not talked about in a 5 minute footnote in a Sky season launch.

I love my bike | 9 years ago

So, when's the ladies team being formed?

levermonkey replied to I love my bike | 9 years ago
I love my bike wrote:

So, when's the ladies team being formed?

Don't be silly! Women haven't done anything since Beijing in 2008. We can't have women cycling, their wombs will drop and there will be no-one to make the sandwiches.  35

It is very noticeable that whenever Sky or British Cycling are reported on, the women seldom get a mention unless the report is exclusively about the women's team.

pol sifter | 9 years ago


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