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Peter Sagan has his own online shop, including bottle openers, rings and shower heads

Brand Sagan appears to show no sign of slowing down, with the three-time world champ selling everything from bottle openers to bandanas and much more...

If you're a die-hard Peter Sagan fan, we sure hope you haven't already got your Christmas list ready to send off to Santa just yet... because now there's a one-stop online shop where you can fill your boots with all things Sagan. 

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sagan tee

Much like the man himself some of the merch is pretty eccentric, including this seemingly nonsensical 'Sagan Limit' tee for 20 euros... why would he limit himself to a mere 90km/h? Some of the other clothing options include various prints with his apparent signature phrase of 'Eat My Dust', plus bandanas and baggy shorts. 

sagan bottle opener

There are also numerous curious-looking bottle openers, including this one that doubles up as an aged-antique brass ring. You can also get openers in the form of dog tags and necklaces, all for €35 each.  

sagan shower 2

Being the star rider for the Bora-Hansgrohe team the collection also wouldn't be complete without a signature Sagan Hansgrohe shower head. For €121.99 you get an extra large shower head with three different spray types and Hansgrohe's AirPower water efficiency technology, not to mention the Peter Sagan logo on the back plus a piccy of your star man on the box. 

If you want to show your devotion to Sagan while opening a beer, washing or lounging around the house then head over to

Arriving at in 2017 via 220 Triathlon Magazine, Jack dipped his toe in most jobs on the site and over at eBikeTips before being named the new editor of in 2020, much to his surprise. His cycling life began during his students days, when he cobbled together a few hundred quid off the back of a hard winter selling hats (long story) and bought his first road bike - a Trek 1.1 that was quickly relegated to winter steed, before it was sadly pinched a few years later. Creatively replacing it with a Trek 1.2, Jack mostly rides this bike around local cycle paths nowadays, but when he wants to get the racer out and be competitive his preferred events are time trials, sportives, triathlons and pogo sticking - the latter being another long story.  

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nortonpdj | 5 years ago

Sagan bog roll anyone?

cdean replied to nortonpdj | 5 years ago

nortonpdj wrote:

Sagan bog roll anyone?


Only if it’s printed with world champ stripes smiley

BehindTheBikesheds | 5 years ago

"why would he limit himself to a mere 90km/h?"

it's in proper measurements, so that's 90MPH ...

JackBuxton | 5 years ago
1 like

Hope he gets popped for EPO or something soon, I need a new bargain shower head...

jaysa | 5 years ago

Weird. His marketing person is as out there as Sagan is!

Surely the target market is those who ride, so accessories like tyre levers, bottles etc. could find takers, or buy in and repackage someone's energy bars ?

And 90km/h is not hard to exceed, given appropriate conditions ...

peted76 | 5 years ago

That '90' reference is a bit obscure..  seems like it's a thing.. but a bit of an odd thing to be sure. 

Still I quite like the orange 'Eat My Dust' t-shirt.. if only I rode in dust... do you think four times a year on knobbly tyres counts?

A440 | 5 years ago

Shower heads?
What's next, Peter Sagan drawer lining paper?



Ratfink | 5 years ago

Weird stuff i presume the Sagan limit is based on his date of birth but i'm not sure what message the back print conveys?


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