The glasses feature lenses with a mirrored portion which they claim “enhances situational awareness” on the road and “will challenge the very way people cycle.”
Former Olympic team sprint champion Callum Skinner has launched a range of cycling sunglasses with reflective portions of the lenses that claim to be a “game-changer” for cyclists. The Kickstarter campaign is aiming to raise £30,000 with backers receiving a pair of sunglasses.
There will be three separate price tiers of Hindsight glasses:
- Edge Sport: First Kickstarter Tier £129, rising to RRP £199 after the campaign
- Edge Hemp: First Kickstarter tier £189, rising to RRP £299 after the campaign
- Edge Hemp Core: first Kickstarter tier £209, rising to RRP £325 after the campaign
Hindsight CEO, Alex Macdonald, said that “the birth of Hindsight came from a situation with which many urban cyclists will be able to relate – having one near-miss too many with road traffic. As a regular cyclist, I was aware that knowing what was coming behind me would allow me to make smarter decisions; and so, Hindsight was born."
The sunglasses feature a transparent mirror portion of the lens that is angled slightly. This, Hindsight claims, extends your peripheral vision, allowing you to look forwards and backwards more easily.
Skinner says that the glasses were initially designed to combat the issues that urban cyclists face, but they “quickly realised that these glasses had applications in the sporting world.” An academic study, looking into the potential performance gains of the glasses is apparently on the way.
Writing on Hindsight’s LinkedIn page, they say that “while facing forwards, our revolutionary new glasses are stylistically and functionally integrated and fit seamlessly into a cyclist’s routine, thereby minimalising other counterparts and allowing for rearward viewing with just a minimal glance of the head (instead of turning your head to see behind you, which would impede the cyclists’ forward vision).”
One of the issues surrounding cycles safety, Hindsight believes, is that “cyclists are the only group of road users that do not have an effective mechanism to see behind them.”
Hindsight claims that their sunglasses help to keep your eyes on the road. Instead of looking back over the shoulder, which doing so for one second leads to seven meters travelled at 25kp/h, Hindsight says that a “quick glance” at the mirrored portion of the lens is all that is needed “to see immediately, what is going on behind you.”
The startup says that the Hindsight sunglasses “allow competitive cyclists and commuters to achieve vastly improved awareness of their surroundings, enabling them to make safer decisions in less time and with more information.”
The frame is set to be available in two different materials with a standard sport plastic and a hemp material available.
Tony Blackburn? Isn't he dead yet? Why do third-rate celebs think their witterings are worth listening to?
Sounds to me like they're getting ripped off. People have thrown together Raspberry Pi hardware along with a camera (there's some excellent camera...
Would it be too simple to say the categories are based on sex, not on gender?
I had to go and look that up and can only agree with you. Quite a handsome Coat of Arms as well.
That G turn from 2km to 1km was something to boggle at, wasn't it. Cav was magnificent, the others especially Milan surprisingly faded. Lovely...
Think you've got hold of the wrong end of the stick there, testosterone is reduced by taking testosterone blockers, not by 'taking oestrogen'....
I concur GP4000 is the hardest I've ever had to mount on a rim, Ultegra wheelset in my case. Shifted the outer skin on my thumbs!...
Another one who deliberately misuses the term. Looking for trouble. Yeah because in London you have to stake out a road all day to find one offence.
Ticks a box, doesn't it?...
Normally I don't have a small enough violin for them but in this case I guess it's possible that their office / secretary / intern submitted this...