Sussex-based cycling clothing apparel brand Morvélo has restocked its F*ck Cancer socks with 1000 pairs now available. All profits made will be donated to Cancer Research UK, Macmillan and St Gemma's Hospice, to build on the £35k that has already been raised.
Morvélo started producing these European made, GOTS certified, high performance socks in 2016 after Singletrack’s deputy editor Jenn Hill cruelly died of cancer in 2015, aged only 37.
“Before she relocated to Yorkshire, she lived in Brighton, home too of Morvélo,” says the brand. “Needless to say, they rode and raced at lot together back in those days, even after her migration North.
“As well as a seasoned mechanic and experienced cycling journalist, Jenn was a hardened singlespeeder, 24 hour soloist and Great Divide racer. This Banff to New Mexico 2745 mile event was the pioneer of ultra-endurance bikepacking.
“She was so fast, not only was she on course to smash the women's Great Divide singlespeed record, but also the men’s until a bout of giardia took her out for a couple of miserable days. But it’s a mark of her character that she carried on, finished in a still extraordinary time.”
Priced at £10, Morvélo warns the socks sell out fast, which for fundraising is wonderful news.
More stock will follow, but for now, “dive in there, grab and pair and tell the world where cancer can shove it,” says Morvélo.
Get yourself a pair at www.morvelo.com