Local paper identifies extreme road rage driver as SW London cafe chain owner

his last tweet, May28th, carrots.

perhaps it's time for one that says 'i screwed up'?

own the mistake, and take control of it, contrition isn't shaming, it's accepting that you screwed up and being brave enough to accept responsibility for it.

if you're business started employing underage kids in china i'm sure there'd be a backlash as it's against your expressed values and brand identity, a genuine apology would go a long way.

If he was a decent person having an off day he would have apologised and tried to make amends - he's had sine March. As it is, I don't want this pyschopath on the roads anymore, and he deserves everything he gets. Some of my family cycle that route and it terrifies me that such an unhinged individual is allowed to control two tonnes of motorised steel down those same routes.

Mike Gatting has lost some weight, hasn't he.

You're right of course Martin. But he may be scared. The mounting anger and publicity just adds to the fear factor. Its bullying now. Yes, he bullied too, worse, but is it really going an eye for an eye for us? Is that society at its best? Or should we cyclists act as a mob too, when we're treated as a mob by the media. Does that really move things forward?

He may be contrite in private, that would be the best way. Or does it require a public shaming? Maybe its because I've seen far worse, from very messed up people, who have terrible reasons for their outbursts. Maybe we should think about why he completely lost it, and whether we can help. I'd like to. That isn't normal. Nobody wants to be that angry. It may not be his personality. I'd rather hold a hand out to someone. A fist just ramps up the tension and means there's no way forward.

Even though this video made my blood boil. I hope I can try and understand.

one lump or two?

Well that all went quite well..................

Sure, be the better person in all of this, that I agree with. However I am not comfortable with someone with significant anger issues regularly hauling his 4x4 through Richmond park and harbouring such a latent vicious attitude to vulnerable road users.
Mr Brew has a significant mountain to climb.

I get where you are coming from Nick, but surely he has ample opportunity to atone for what he has done?

If he gives a toss, you know, as a decent human-being behind that ranting mask, then I am sure there are plenty of ways in which he can make it up to the dude he abused, and i'm sure Samphire communications can figure out a way to do damage control.

humility and contrition also begets kindness

Its all starting to get a bit vigilante. We've all had bad days, hell, if this was a bad day it must have been a shocker. Maybe someone had just died, maybe he has health issues. Maybe he's a total bastard.
But we don't know all the facts and we don't know the human behind the mask of ranting hate. There is a human, promise. There always is.
Don't ruin a man, or push him further over the edge, because this MIGHT (or might not) have been a terrible one off day for a decent man.
Public shaming is The Stocks by another name. Rise above, friends. Kindness begets kindness.