Nescafé-owned Nespresso has teamed up with Swedish bike brand Vélosophy to produce a bicycle made from recycled aluminium coffee capsules.
Called RE:CYCLE, it is being sold in a limited edition of 1,000 bikes, and comes in bright purple to reflect the colour of the capsules of Nespresso’s popular Arpeggio blend.
It also comes with a bell that mimics the shape of a Nespresso capsule, as well as a cupholder on the basket.
Nespresso CEO Jean-Marc Duvoisin commented: "Through our collaboration with Vélosophy, we're illustrating to coffee lovers the potential of recycling their aluminium Nespresso capsules.
"By using recycled capsules to make beautiful bicycles, Vélosophy bring sustainability and style together to create a truly meaningful experience, bringing to life the importance of recycling.
"We have been inspired by working with Vélosophy, and I hope the RE:CYCLE bicycle inspires people to recycle."
Jimmy Östholm, CEO and Founder of Vélosophy, added: "We created Vélosophy with a clear purpose: to have a positive impact on the world.
“This purpose drives everything we do, from our promise to give a bike to a schoolgirl for every Vélosophy we sell, to producing our stylish city bikes from recycled aluminium.
“I see in Nespresso a strong commitment to sustainability, which is why this has been the dream partnership.
“We are proud to have co-created a bike that takes on the future. It is beautifully designed, responsibly sourced and sustainably produced."
The bike is now on sale through the Vélosophy website, costing €1,290 plus shipping.
Vélosophy claims to be “the only bicycle brand in the world with a full one-for-one promise,” saying that for each bike they sell or rent out, “another is given to a schoolgirl in Africa to improve her access to education.”
However, Staffordshire-based Elephant Bikes, which sells refurbished former Royal Mail Pashley Pronto bicycles, also donates a bike to Malawi for each one it sells here.
It’s not the first time a bike has been made from recycled Nespresso capsules. In 2017, we reported how a bike made from them – a bit more of a racier number than this one – was made as one-off by Czech bike manufacturer Festka and sold for 160,000 CZK (just over £5,000) at a charity auction.
Simon has been news editor at road.cc since 2009, reporting on 10 editions and counting of pro cycling’s biggest races such as the Tour de France, stories on issues including infrastructure and campaigning, and interviewing some of the biggest names in cycling. A law and languages graduate, published translator and former retail analyst, his background has proved invaluable in reporting on issues as diverse as cycling-related court cases, anti-doping investigations, and the bike industry. He splits his time between London and Cambridge, and loves taking his miniature schnauzer Elodie on adventures in the basket of her Elephant Bike.