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Koo launch the Billy, a stem-mounted storage solution for your sunglasses

Short of space in your jersey pockets, weather took a turn for the worse? The Billy from Koo is the thing for you...

If you thought any storage system called Billy was just a wooden flat-packed thing from Sweden to keep books in, think again... because there's a new Billy in town, and this one from Italian sports eyewear brand Koo sits neatly on your stem to provide "a handy storage location for your sunglasses" when you're not using them. 

22 of the best cycling sunglasses

Weighing just 4g, the clip attaches to the bike's stem or handlebar with a rubber band. Koo say it offers a more convenient place to stow your shades quickly and easily without having to fumble about sticking them in your helmet vents or jersey pocket. They recommend it as a decent shade-storing solution for when the light is fading, on particularly hot climbs or during cafe stops. It could also prove particularly useful for triathletes and time trial riders wearing vent-less TT lids and pocket-less skinsuits.  

koo billy shades holder 2

Koo say the Billy was born out of customer feeback, with their marketing director Ylenia Battistello commenting: “Koo has been working on a project to add convenience and practicality to every cyclist’s ride. We so often heard tales of riders wanting somewhere dedicated to keep their sunglasses safely and conveniently, and Billy is the result of that project.”

What do you reckon, useful or a bit of a silly Billy? Do let us know your thoughts in the comments... 

P.s. if you happen to need a Billy bookcase click here to buy one, apparently that way we get a small commission... 

Arriving at in 2017 via 220 Triathlon Magazine, Jack dipped his toe in most jobs on the site and over at eBikeTips before being named the new editor of in 2020, much to his surprise. His cycling life began during his students days, when he cobbled together a few hundred quid off the back of a hard winter selling hats (long story) and bought his first road bike - a Trek 1.1 that was quickly relegated to winter steed, before it was sadly pinched a few years later. Creatively replacing it with a Trek 1.2, Jack mostly rides this bike around local cycle paths nowadays, but when he wants to get the racer out and be competitive his preferred events are time trials, sportives, triathlons and pogo sticking - the latter being another long story.  

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