Sponser the "leading sports nutrition brand in Switzerland" is being brought to the UK by distribution company Everest Sports.
Based in Switzerland, "Sponser have been producing top quality drinks and energy bars for over 20 years." According to the company, their extensive range is sold in over 25 countries across Europe and endorsed by top athletes such as Maria Sharapova, mountain bike star Nino Schurter and Ironman Ronnie Schildknecht.
Initially, the products will be available to buy directly through the UK website. The products include a range of energy and recovery drinks, energy and protein bars and gels. "All of which set a new benchmark for nutrition, performance and taste, meeting the requirements of amateur through to professional athletes," says their press release.
Looking interesting are Liquid Energy and Liquid Energy Plus gels in a two-serving-sized tube that is "uniquely re-sealable" and easy to open and close on the fly. It solves the regular issue, claim Sponser, of putting a gel wrapper back in a jersey - you DO put them back in your pocket, don't you? - or wanting to use only half of the product.
They're looking to support grassroots sport and aspiring athletes in the UK, "as well as offering affiliated clubs 10% off and 5% back from the orders to the club."
Sponser are sponsoring the popular Velocast cycling podcast which has given the presenters John and Scott plenty of opportunity for gigglesome banter on the sponsor/sponser theme.
Here's the initial product list, according to Sponser:
Isotonic
Sponser Isotonic is a professional thirst quencher, which enables the body to absorb water, minerals and vitamins fast and efficiently.
1000g can / £17.50
Competition
Sponser Competition focuses on the essential role of a sports drink – optimum fluid replacement with maximum energy density!
1000g can / £17.50
Long Energy
Long Energy is a high quality sports and recovery drink for endurance events, containing 10% protein from whey protein isolate.
1200g can / £27.99
Long Energy Competition
Long Energy is a high quality sports drink for endurance events with 5% protein in peptide form.
1200g / £24.99
High Energy Bar
Sponser High Energy Bar is an ideal high quality energy source with 10% protein and BCAA.
45g - £1.25 ea / Box of 30 - £37.50
Liquid Energy
Sponser Liquid Energy is a highly concentrated, light honey flavoured energy gel in a unique easy to open and close tube.
70g Tube (Two servings) - £1.99 ea / Box of 20 tubes - £38.99
Liquid Energy Plus
Sponser Liquid Energy Plus is a highly concentrated, light honey flavoured energy gel with caffeine in a unique easy to open and close tube.
70g Tube (Two servings) - £1.99 ea / Box of 20 tubes - £38.99
Energy Plus Bar for Recovery
Sponser Energy Plus is a cereal bar, which supplies the right combination of carbohydrates and proteins to promote recovery.
40g - £1.49 ea / Box of 15 - £21.99
Protein Snack Bar
Sponser’s Protein Snack is a tasty protein and carbohydrate recovery bar. It contains 16g of high quality protein from multiple sources.
50g - £1.49 ea / Box of 24 - £34.99
Recovery Drink
Sponser Recovery Drink is a professional quality lactose and gluten free recovery drink, which accelerates glycogen storage and protein synthesis after exercise.
1200g can / £34.99
Recovery Shake
Sponser Recovery Shake is a balanced combination of carbohydrates, high quality proteins and essential vitamins and minerals.
800g can / £19.99
Details: sponseruk.com
We have the Sponser Liquid Energy Plus in for review and we really like this tube dispenser.
Yes to the above, but can we do better than 3 metres please for a bi-direction path, (at least 4, ideally 5) - if there are enough cyclists that it...
Ultimately, I could have sized up as I have done for gloves, shorts etc which would have eliminated the issue. However as I wasn't buying in person...
I think it should be encouraged. If the locals take ownership of it and make it bespoke then it helps community cohesion in a small way.
There appear to be seven spaces, so assuming those who already cycled are happy to continue to despite not being able to use it, it could have gone...
I've been cycling while unfit for 40 years and some of that was racing while unfit. Does that make me a criminal.......
According to Ribble's website the frame weight 1700g and the forks 470g. I'd expect a bike that's designed for light off-road use to be heavier...
“Why are you shocked? You spent years refusing to prosecute drivers for their offences against cyclists, making the offenders feel they can get...
I didn't have time to play standard this year. I stuck in teams for the purist stuff and even won the Spanish only Vuelta comp! A much calmer way...
In my local charity shops there are absolutely decent bikes that are unlikely to be stolen ranging from 20 to 50 quid - which is likely to be a...
<cough> https://www.sweetsandcandy.co.uk/million-dollar-bar.html