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Near Miss of the Day 835: Company promises to "reinforce" safety message with 600 drivers after cyclist close pass

"We are taking this situation very seriously"...

When the road.cc reader who submitted today's Near Miss of the Day was close passed at speed by a driver on a stretch of road with double solid white lines they did not have to look very hard to find some contact details.

See the driver was behind the wheel of their company's vehicle, a Vauxhall Corsa covered with Verisure's branding...

 Sending the video to the smart alarms home security company the road.cc reader pointed out the irony of their website stating "you believe everyone has the right to feel safe and secure". 

"I did not feel very 'safe and secure' as your driver passed me, without their offside wheels even crossing the central reservation, I don't think they were keeping themselves 'safe and secure' travelling at that speed, into a blind corner," the reader told Verisure.

> Near Miss of the Day 834: Punishment pass on cyclist lands driver in court

The reader also passed on the relevant Highway Code advice to leave at least 1.5 metres when overtaking cyclists at speeds of up to 30mph, and give them more space when overtaking at higher speeds.

What's more the overtake occurred approaching a blind bend on a stretch of road with solid white lines communicating to drivers to not cross or straddle it unless it is safe and you need to enter adjoining premises or a side road.

As per Rule 129 of the Highway Code (backed up by the 1988 Road Traffic Act): "You may cross the line if necessary, provided the road is clear, to pass a stationary vehicle, or overtake a pedal cycle, horse or road maintenance vehicle, if they are travelling at 10 mph (16 km/h) or less."

"We are taking this situation very seriously"

In response to the email Verisure thanked the reader for the footage and said the company had identified the driver and "conducted a disciplinary meeting", after which it was decided to "give him a warning reminding him the rules when he is driving".

"I'm sorry if your experience with Verisure was bad. We are taking this situation very seriously and we will reinforce the message to our 600 drivers. Also, we are piloting a new tool who will help us to monitor better the bad behaviour of our drivers."

> Near Miss of the Day turns 100 - Why do we do the feature and what have we learnt from it?

Over the years road.cc has reported on literally hundreds of close passes and near misses involving badly driven vehicles from every corner of the country – so many, in fact, that we’ve decided to turn the phenomenon into a regular feature on the site. One day hopefully we will run out of close passes and near misses to report on, but until that happy day arrives, Near Miss of the Day will keep rolling on.

If you’ve caught on camera a close encounter of the uncomfortable kind with another road user that you’d like to share with the wider cycling community please send it to us at info [at] road.cc or send us a message via the road.cc Facebook page.

If the video is on YouTube, please send us a link, if not we can add any footage you supply to our YouTube channel as an unlisted video (so it won't show up on searches).

Please also let us know whether you contacted the police and if so what their reaction was, as well as the reaction of the vehicle operator if it was a bus, lorry or van with company markings etc.

> What to do if you capture a near miss or close pass (or worse) on camera while cycling

Dan joined road.cc in 2020, and spent most of his first year (hopefully) keeping you entertained on the live blog. At the start of 2022 he took on the role of news editor. Before joining road.cc, Dan wrote about various sports, including football and boxing for the Daily Express, and covered the weird and wonderful world of non-league football for The Non-League Paper. Part of the generation inspired by the 2012 Olympics, Dan has been 'enjoying' life on two wheels ever since and spends his weekends making bonk-induced trips to the petrol stations of the south of England.

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11 comments

Avatar
belugabob | 1 year ago
6 likes

"Are you sure it's Ok to park here?...Yes - Verisure..."

Avatar
hutchdaddy | 1 year ago
5 likes

I'm sure that most of us would want the offender to be strung up by the goolies followed by being hung drawn and quartered and the vehicle crushed to a small cube. Verisure did actually respond, they apologised and appear to be taking some very positive action, far more than many a police force.

Avatar
wtjs | 1 year ago
0 likes

That was an absolutely standard response (apart from the more common no-reponse-at-all) from the company and means they had a good laugh about it. Nothing is said about the police, but that overtaking was also absolutely standard for the A586 Blackpool Road- I know with absolute certainty that Lancashire Constabulary would not respond at all to that video

Avatar
mattw | 1 year ago
1 like

The first dangerous pass is Operation SNAP fodder, is it not?

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Rendel Harris | 1 year ago
1 like

Very poor from Verisure (boom-tish) but the behaviour of the first overtaking driver is just as bad if not worse, yes they are leaving an admirable gap but only doing so by pulling right out over the solid white line and driving at high speed towards the oncoming traffic, pulling back in with very little time to spare. I often worry on high-speed rural roads like the one here that I am less likely to be hurt in a direct collision than by being collateral damage from an incident involving two motors.

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Secret_squirrel replied to Rendel Harris | 1 year ago
2 likes

I think you're right.  I had visions of that tiny box of crazy driver exploding like a bomb right in front of the cyclist.

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cbrndc | 1 year ago
2 likes

it would be good if they didn't employ tools in the first place.

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Secret_squirrel replied to cbrndc | 1 year ago
3 likes

cbrndc wrote:

it would be good if they didn't employ tools in the first place.

Cheap comment and not really useful or helpful is it?  This way there is a record of the driving recieving education and hopefully a positive outcome.

Avatar
grumpyoldcyclist replied to Secret_squirrel | 1 year ago
1 like

Sorry

The cynical might think that was a standard letter sent to everyone who submitted footage of poor driving by their employees.

But we aren't cynical are we?

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hutchdaddy replied to Secret_squirrel | 1 year ago
3 likes

"it would be good if they didn't employ tools in the first place."

"Cheap comment and not really useful or helpful is it?" no, but it is funny in view of the comapny saying "Also, we are piloting a new tool who will help us to monitor better the bad behaviour of our drivers."

Avatar
Secret_squirrel replied to hutchdaddy | 1 year ago
1 like

hutchdaddy wrote:

"Also, we are piloting a new tool who will help us to monitor better the bad behaviour of our drivers."

Lol.   Missed that! good spot!

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