Bikepacking brand Apidura has launched a new Revive store that's designed to get used packs back into circulation, extend the useful lifecycle of its products, and therefore reduce unnecessary waste.
“As a manufacturer, the single greatest way we can reduce our environmental footprint is by keeping our products in use for as long as possible,” says Apidura.
“Keeping a pack in use longer reduces the impact of everything that went into creating it far more than opting for ‘greener’ but less durable materials that need to be replaced more frequently.”
Apidura says that by keeping its products in use for longer, it hopes to reduce its environmental footprint as well as reduce the demand for low-cost products with shorter lifespans.
Creating its own materials, the technical bikepacking specialist says it has more control over the sustainability and durability of its packs.
Apidura says: “While some packs are cosmetically ‘as new’, others carry the patina of adventure that tell the stories of where they were ridden and the challenges their riders faced.”
One of the refurbished Backcountry Full Frame Packs, for example, accompanied Sofiane Sehili on his wins at the Inca Divide and Atlas Mountain Race.
The Revive packs come from three main sources:
Apidura explains that all Revive packs come with a warranty covering defects in material and craftsmanship, including repairs undertaken. “The warranty is for the reasonable lifetime and intended usage of the products and should any flaw appear due to defective materials or craftsmanship, Apidura will gladly repair the product.”
Packs are priced based on their individual condition explains Apidura, with samples being pretty close to ‘as new’, repairs being the second nearest and refurbs being the packs that show the greatest signs of use.
“The pricing reflects those cosmetic conditions – so while a sample and a refurb would be expected to perform to the same level, the sample will likely be almost indistinguishable from a ‘new’ product, while the refurb will have obvious signs of use,” says Apidura.
Here's some examples of prices across the three ranges:
The new Apidura Revive website is live over here.
Anna has been hooked on bikes ever since her youthful beginnings at Hillingdon Cycle Circuit. As an avid road and track racer, she reached the heady heights of a ProCyclingStats profile before leaving for university. Having now completed an MA in Multimedia Journalism, she’s hoping to add some (more successful) results. Although her greatest wish is for the broader acceptance of wearing funky cycling socks over the top of leg warmers.