The family of a firefighter from Houston have reached the end of a gruelling three year battle for justice after he was killed in a collision - and received an enormous payout.
W. Mark Braswell was killed by a landscaping trailer stopped in traffic as he cycled along a four lane road.
It remains unclear what happened, as there were no witnesses.
His attorney Richard Mithoff said the truck stopped suddenly to unload equipment, when the driver should have turned into a side street.
The company, named in the suit as Brickman but now known as BrightView, is a huge national landscaping firm.
They are planning to appeal the $39 million (£30m) payout for wrongful death.
"The Braswell family is extremely grateful for the jury's verdict," Mithoff told the Chron.
Michelle Braswell, the cyclist’s widow, filed suit against Brickman and the worker driving the truck in 2015.
"We continue to express our condolences to Mark Braswell's family," the company said in a statement.
During the course of the week-long trial, a Brickman supervisor admitted that stopping in traffic to work was a dangerous practice, but the company did nothing to stop it. The workers did not put out cones, flags or lookouts to redirect traffic.
"I think this case highlights the danger of this practice, of commercial trucks stopping to load or unload in the middle of a busy thoroughfare," Mithoff said.
"The family is hopeful," Mithoff said, "that this will serve as a wake up call to any companies engaging in this practice."
I'd agree there are a lot people who want no change whatsoever (or rather just don't think about change, busy getting on with life). Until...
I like how drivers make the case for making monitoring covert, not overt.
She seemed a bit upset about a minor misjudgement that could have killed someone and is going to cause months of stress and inconvenience.
No we don't agree, personally I would take primary, even if only for a short period although I can understand why some riders might not want to...
And which looks very like the bag produced by indy bag manufacturer Wizard Works…...
If it was a 'no vehicles' sign (all white circle centre), it would mean cyclists could ride in the hours that HGVs and disabled drivers are allowed...
The bit at the start and end looks like a cycle lane, but the bit they drive on looks just like a patched filter lane for traffic lights.
Hey, you 4 execs helped run a company into the ground and have no jobs anymore... Come work for us because you have great experience in the...
£11.5k for a bike weighing over 8kg that's 2 fingers to customers let alone UCI
I'm going to show my bike a picture of this shed and tell it, "If you don't behave..."